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5 Tips to Up Your Instagram Game

Over the past few years, Instagram has become the new way to for businesses to showcase their brand, content, and services. However, it has also become increasingly more difficult for businesses..

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10 Weeks Into 12 Week Program

The results are starting to come in from my effort on living out the strategies and tactics of the 12 Week Year, a book by Brian P. Moran and Michael Lennington.

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How Marketing to the Cultural Sensibilities of Hispanic Consumers Can Have a Huge Impact On Your Results

Hispanic consumers are more engaged and will respond better to content when they're meaningful to them. One way to create meaningful content is to incorporate culture into your campaign.  According

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When Marketing to Hispanics Online, Do You Use English or Spanish?

In a survey done by Think with Google, 70% of respondents said it's important for a website's content to be culturally relevant when they're gathering information about a purchase.


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Hispanic Marketing Trends 2018

According to the Pew Research Center, the Latino population in the United States has reached nearly 58 million in 2016 and has been the principal driver of U.S. demographic growth, accounting for..

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How biking holds me accountable

I've been biking ever since a kid where me a group of friends would tear up the streets in our BMXs and Haros. When I was a teenager, I got into road biking by participating in a few 300-mile bike..

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If you don't have anything good to say...

If you aren't already aware of my accountability adventure then please read my previous blog post titled, How I Sabotaged My Execution. In an effort to be more reflective and open - I've taken to..

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How I Sabotaged My Execution

I recently picked up The 12 Week Year by Brian P. Moran and Michael Lennington based a recommendation by my financial analyst who I have been working with to get a grip on my ever-complex and..

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4 Ways Email Sequences Saved My Sales Life

Have you ever wished you could multiply yourself? Duh. Especially so there are multiples of my beautiful face ;)

All jokes aside, as Director of Business Development here at Media Garcia there are..

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7 Must Haves When Designing Your Own Small Business Website

Designing your own website for your small business can be daunting. Where can you find the time? As a solopreneur, you are wearing all the hats and taking care of every aspect of your business...

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